Adidas - The Avenues Mall
Kuwait City, Kuwait


The Avenues Mall is the largest shopping centre in Kuwait. It extends over several floors and offers a wide range of international brands, luxury shops, restaurants and entertainment options. The mall was opened with the aim of creating an exclusive shopping experience while also serving as a social meeting place. Its architecture is modern and open, with spacious areas.
On the first floor of the Avenues Mall is a particularly eye-catching store: the adidas store. The sports brand has set up a spacious and stylish branch here. The store is surrounded by an imposing glass façade consisting of three stacked profiled glass walls that stylishly reflect the famous adidas stripes. Subtle lighting bathes these walls in an elegant, modern atmosphere.
Black diagonal stripes run along both long sides, highlighted by targeted lighting accents that subtly complement the logo. The iconic adidas logo is emblazoned on one of the glass walls, while the brand name is displayed in Arabic on the opposite side.
A huge monitor displaying graphic animations and promotional films about the latest products stretches along the long and front sides of the store – a visual invitation that attracts visitors from afar.



